Ways to Promote Aomori Cycling-Examples from Taiwan(2018)

The main purpose of this research/project is to find ways on how to promote Aomori cycling tourism, and use Taiwan as an example to explore this aspect. The development of the research structure involved literature review and examples of the cycling activities, cited mainly from Taiwan. Types of Taiwan Cycling Tourism and Aomori cycling tours are introduced. Promotion examples are generated refer to Taiwan cycling incidents. Finally, three different types of cycling market segments and corresponding Aomori Cycling promotion strategies are proposed.

自行車行銷客群規劃	導入捷安特專業領騎模式
協助設計8條自行車特色路線	自行車遊程文宣規劃製作